-
Poster Printing Companies – SCG Creates Excitement
Poster Printing Companies – SCG Creates Excitement When you think of posters, you probably conjure up images of the kind in a teen’s room or in the glass case in a movie theater. But posters are one of the most … Continue reading
Why Print Advertising is Still Important
There’s a lot of chatter online about print media and print advertising being “dead”, but that couldn’t be further from the truth. Consider this: major online corporations Google, GoDaddy and HostGator all have major print marketing campaigns. These are businesses … Continue reading
Commercial Printing Sales on the Rise
In today’s marketing landscape, digital marketing is king. Or is it? Despite the heavy push towards digital marketing, US commercial printing continues to rise. According to the most recent data from April 2015, US commercial printing shipments were up by … Continue reading
DATA DRIVEN MARKETING – Best Kept Secret?
Data is a valuable commodity in today’s business world, and perhaps the gold rush on mining data has been a best-kept secret in the trades. However, not as far as Southern California Graphics (SCG) is concerned, who keeps no secrets … Continue reading
Why Business Cards Still Matter
In the era of online marketing and LinkedIn, there’s been chatter that the good old-fashioned paper business card is O-V-E-R. But marketing professionals will you that this just isn’t true. Business cards and print marketing are still very important, valuable … Continue reading
Printing Tips for Branding Your Business
One of the most common reasons that businesses fail failing to connect to their target clientele. You could have the best product. technology or service available, but if you aren’t capturing the attention of your target market, your business won’t … Continue reading
IKEA SPOOFS APPLE IN GREAT AD ABOUT PRINT
In their recent catalog ad campaign, Ikea agrees with what SCG has been claiming for many years; print is not dead. Take some time and watch this ad http://time.com/3265308/ikea-catalog-2015/ that promotes their new catalog Bookbook, where the Swedish furniture chain … Continue reading
Southern California Graphics Walks Away with Multiple Print Excellence Awards
Southern California Graphics is proud to be bring award-winning service to our customers, and have exciting news from the 10th Annual Regional Print Excellence Awards Competition held in Los Angeles. Southern California Graphics was recently awarded: Four Best of Category … Continue reading
Direct Mail Marketing
In the age of Internet marketing, you might wonder if direct mail is still effective. But did you know that even Google uses direct mailings to bring in new business? That’s right, even the web search engine that changed the … Continue reading
What Makes Commercial Printing So Beneficial to Your Business?
Commercial printing is one of the easiest ways to expand brand awareness and otherwise introduce your product or service to your target audience. A desktop printer doesn’t have the capabilities to take on large printing jobs, and the results probably … Continue reading